In every October, a number of landmarks around the world lit up in pink insupport of the National Breast Awareness Month. The Hong Kong Hereditary Breast Cancer Family Registry has been committed to support the High-RiskHereditary Breast Cancers patients since 2007,the main mission is to bring in genetic counseling and testing, and assessment of the preventive measuresto underprivileged individuals and families.Another mission of us is to enhance the public awareness of breast cancer.
This year, we are partnering with fourteen brands from different sectors. By purchasing the designated products of PINK OCTOBER in October, part of the sales proceeds will be donated to the Hong Kong Hereditary Breast Cancer Family Registry in support ofthe patients who suffer from hereditary cancers. Show your support in action to the charity sales in PINK OCTOBER in the month of love and hope!
PINK OCTOBER for the first time works with local artist Dolly Dorothy to create a trendy key visual for the campaign. Dolly Dorothy has collaborated with Korean renowned cosmetic brand LANEIGE and Swiss Watchmaker LONGINES, we are grateful that her art work is bringing a fashionable touch for the event.
Participating Merchants and products
| Adler Jewellery | Pink Collection | HK$18,000-HK$80,000 |
| Barely Beauty | Pink Crystal Energy Facial Treatment | HK$980 |
| Total Magic Solution Cream | HK$350(Discounted price) | |
| Beaumonde | Skin Need UV Perfect Rosy Pink | HK$588 |
| Chicco | Natural Sensation Body Lotion 500ml | HK$188(Discounted price) |
| Bath Foam 500ml+Shampoo 500ml | HK$188(Discounted price) | |
| Chicks | Seamless Bra Top(Pink Series) | HK$328 |
| ECCO | ECCO KAUAI Pink Backpack | HK$3,899 |
| La Mod | Signature Wellness Health Care Treatment 90mins | HK$980(Discounted price) |
| Me, me & me | Sharp Pink Jennifer Sports Bra | HK$188 |
| Memorigin | The Registry X Memorigin Tourbillon Watch Limited Edition | HK$38,800 |
| Nine Oriens | Magical Cleansing Oil | HK$260 |
| Perfect Face Oil | HK$680 | |
| Star Industrial Co. Ltd. | Double Wall Tumbler(Snow Flakes) | HK$50 |
| TIGER | MJC-A Made in Japan Stainless Steel Thermal Bottle | HK$469-HK$489(Discounted price) |
| MMP-S Stainless Steel Thermal Bottle | HK$239-HK$259(Discounted price) | |
| MMQ-S Stainless Steel Thermal Bottle | HK$279-HK$309(Discounted price) | |
| MCA-B025 Stainless Steel Thermal Food Jar | HK$199(Discounted price) | |
| MCL-A Stainless Steel Thermal Food Jar | HK$309-HK$329(Discounted price) | |
| PFY-A10S Electric Kettle | HK$599(Discounted price) | |
| JAJ-A Tacook Multi-Function Mini Rice Cooker | HK$799(Discounted price) | |
| Two Girls | Living Rose Shampoo 500ml+Soap 80g+Hair Oil 160ml | HK$115(Discounted price) |
| Florida Water Mosquito Repellent Patches 20pcs+Florida Water 100ml+Hand Cream 40g | HK$88(Discounted price) | |
| W. Flower Shop | Le Carrousel(Pink) | HK$1,280 |